Increasingly loyalty is critical for hotel chains – and even the slightest glitch in service can alienate a customer. A well-known global hospitality organization needed to improve its reservation and account management systems to meet demands for a seamless and intimate guest experience. Hotel systems were also experiencing Denial of Service (DOS) attacks, which were preventing customers from logging on to their accounts. Softtek was engaged to develop a platform to enhance guest engagement by enabling a uniform experience across different devices, and to ensure secure access to account information.
Softtek’s account management solution standardized the user interface to the hotel’s reservation system, enabling a consistent, high-quality experience, optimization of loyalty systems and easy access to accounts. Softtek also addressed the security issues hindering access to reservation systems and account information.
Revenue generated through new app
Visits surpassed desktop for first time
Competitiveness through access to loyalty programs
Log-in page – DOS attacks prevented